Independent Business

Harrogate District

Supporters Club

• Win FREE Indie Products for a Year 2026!

• Win FREE Indie Dining for a Year 2026!

Two huge indie-powered campaigns centred in the affluent Harrogate District.

Founder’s Rate: £497 (Normally £997+)

When IBSC launches to the public in January, there are actually two levels of campaign working in your favour - if you take action fast.

Win FREE Indie Products for a Year 2026!

⭐⭐⭐⭐⭐

SECTION 1:

Level 1:

UK-Wide Indie Products Campaign

TWO LEVELS WORKING FOR YOU!

This is open to any citizen in the UK.

The only brand of your kind featured in this UK-wide indie product campaign.

Anyone, anywhere can:

This is open to any citizen in the UK.

Anyone, anywhere can:

• enter the draw

• share the campaign

• tag friends

• spread it through group chats and socials

This creates nationwide viral reach for the independent movement and for the founding Independent Merchants.

Because we only accept one UK-wide shipping merchant per niche, you become:

THE JANUARY LAUNCH:

Level 2:

Harrogate District Supporters Segment

(The foundation of your exclusive forever Supporter audience)

From the national entrant pool, we identify all participants with HG postcodes (HG1–HG5).

These people become:

• your long-term local Supporters

• the core of IBSC’s most affluent Zone

• the audience you’ll be positioned in front of again and again

You’re not just in a campaign.

All Harrogate District residents (HG1–HG5) who enter the UK-wide viral campaign are segmented into the IBSC Harrogate District Supporters list — the foundation of your exclusive forever Supporter audience, accessible only to the one Independent Merchant in your product niche who ships UK-wide.

You’re being wired into a Supporter base that keeps growing with successive Giveaway campaigns.

IBSC Harrogate District Supporter base projected to reach 20,000

SECTION 2

LOCAL INDEPENDENTS, THE MOVEMENT… AND YOUR EXCLUSIVE NICHE

To be upfront and transparent with you and fair to the local Indie community:

IBSC Harrogate District will also include local independent shops in the directory, such as candlemakers, micro-bakeries, cheesemongers, small makers and creators

- and Indie coffee retailers.

These locals:

• only serve in-person customers

• do not ship products at all

• help the overall Indie scene on IBSC to grow

"a rising tide lifts all boats"

They do not affect your exclusive IM position.

They do not compete with your UK-wide slot.

In fact, they strengthen the entire movement.

Their presence:

• lifts the overall energy of the Zone

• fuels the culture of choosing independent over corporate

• makes Supporters feel part of something meaningful

• brings more people into IBSC

• makes residents more excited about artisan products in your niche

And because many residents prefer ordering online, you become:

The natural go-to choice for your niche when they want UK-wide delivery.

Our guiding philosophy is simple:

A rising tide lifts all boats — and a true movement lifts them even higher.

Local independents keep the movement strong.
The movement keeps Supporters engaged.
And Supporters fuel your exclusive niche position for years to come.

Your exclusivity covers:

• all UK-wide shipping in your niche

• all cross-region sales opportunities

• all IBSC Harrogate District Supporter communications

• for the lifetime of the Zone

Local shops enrich the community.
You own the niche within the movement.

SECTION 3

UNBOXINGBUDDY:

TURN EVERY PARCEL INTO A PROMOTION

Every parcel you ship contains:

• a happy customer

• a moment of excitement

• and a window of attention

Most merchants let that moment vanish.
Unboxing Buddy makes it pay.

You continue shipping exactly as you do now.

We help you add one smart insert that turns every unboxing into:

• more Google reviews

• more social media posts

• more tags and mentions

• more email contacts

• more repeat orders

• more Supporters discovering your brand

Influencers vs Unboxing Buddy

Influencers routinely charge £500–£5,000+ for a single unboxing post or video.

With UnboxingBuddy, you can turn your own customers into an army of mini-influencers for the price of a modest Gift Voucher toward their next order..

Because your customers already:

• love your product

• enjoy unboxing

• have friends and followers

• want to show off what they’ve received

We simply give them a clear, easy path to do it.

Not Just for Christmas!

UnboxingBuddy launches in time for Christmas 2025

(the biggest unboxing season of the year!)

If your product is giftable and shippable, UnboxingBuddy will keep generating content, reviews and repeat orders in every gifting season.

Every parcel becomes a small but powerful marketing asset.

But the system works all year round:

• Valentine’s Day

• Mother’s Day

• Father’s Day

• Easter

• Birthdays

• Anniversaries

• Graduations

• New home gifts

• Corporate gifting

• Secret Santa

• And again, Christmas every year

SECTION 4

DBBC: THE DOUBLEBOOSTER BUDDY CARD

Behind Unboxing Buddy sits DBBC – The DoubleBooster Buddy Card, your digital trust and content engine.

It has twin “boosters” built in:

1) GR Buddy – Encourages customers to leave a Google Review

2) Social Buddy – Encourages customers to share an unboxing post and tag your brand

Here’s exactly how it behaves:

DBBC simply encourages customers to post a review and captures their first name and email address before they proceed to leave that review

That means:

• you grow your verified customer email list

• you build a direct line to real buyers

• everything stays ethical and compliant

Compliance and Ethics

To be absolutely clear:

• Google Reviews are never rewarded or incentivised.

• The system simply encourages reviews and collects name + email before the user goes to Google.

• This is fully aligned with Google’s guidelines.

Rewards (such as Gift Vouchers) are reserved only for Social Sharing:

• when a customer posts an unboxing photo or video

• tags your brand on their social platform

  You can thank them with a small Gift Voucher toward their next order.

This creates a “Voucher Loop”:

1) Customer unboxes

2) Customer posts + tags you

3) You send a small Gift Voucher

4) They order again

5) Another unboxing moment

6) The cycle continues

No incentives for reviews.
Rewards apply only to social sharing.
Fully compliant, fully ethical, fully effective.

SECTION 5

During January’s launch:

• “Win FREE Indie Products for a Year 2026!” will showcase Independent Merchants

• “Win FREE Dining for a Year 2026!” will have local restaurants and pubs shouting about IBSC Harrogate District

YOUR EXCLUSIVE POSITION IN

IBSC HARROGATE DISTRICT

JUST ONE:

• coffee roaster

• candle maker

• honey producer

• skincare brand

• artisan chocolate maker

• craft beer or drinks merchant

• specialist food hamper brand

• artisan home-décor seller

Once your niche is taken, it’s gone.

No second IM in your category will ever be promoted to the Harrogate District Supporters as the UK-wide supplier.

You become:

“The independent Artisan coffee brand that Harrogate District sees as its go-to online supplier.”

• Social media across the Harrogate District will be buzzing

• Residents will be entering, sharing, and talking about independents every day

  In the middle of all this, for your niche, there will only ever be one UK-wide shipping Independent Merchant featured.

Engineered virality. Ethical incentives. Zero guesswork.

SECTION 6

The Proven Viral Engine Powering Your 2026 Visibility

At IBSC, we don’t rely on luck, hope, or “organic sharing.”

We use engineered virality powered by ethical referral incentives and a globally trusted platform.

Our national launch —
Win FREE Indie Product / Indie Dining for a Year 2026!

runs on:

👉 UpViral — the world’s leading referral-growth engine used by thousands of brands to generate millions of participants.

Every entrant gets more chances to win each time they invite a friend.
Simple. Ethical. Proven. Predictable.

If you'd like full transparency, you can check UpViral’s public case studies anytime — they show precisely how large-scale viral campaigns are built.

We follow the same structure because it works.

UpViral Case Studies

Click any image below to go to the Upviral Case study

This is not an experiment.
It’s a system. And it’s proven.

UpViral campaigns work for a wide range of product Giveaways:

Courses - Snowboards - Cosmetics - Clothes - Beer - Books - Furniture - Food - Sports equipment - Pet accessories - Holidays - Virtually Anything

Win FREE Dining is always a popular giveaway.

Win FREE Dining for a Year at multiple Indie restaurants - EXPLOSIVE!

Win FREE Indie products - also a very popular giveaway.

Win FREE Indie Products for a Year from multiple Indie Merchants - EXPLOSIVE!

Combine the TWO?

Well, it's never been done before, but we expect it to go pretty well!

If you want to go ahead and run UpViral in your business on your own - feel free!

But we believe you are much better off with IBSC - team up with other mon-competing Indie businesses and benefit from the popularity of Indie restaurants!

Why This System Is So Powerful for Indie Artisan Coffee Merchants?

Your prize — Win FREE Coffee for a Year — has premium, high-emotion appeal.
But the real catalyst is the Dual Prize Model:

✔️ Indie Dining Prize (local restaurants & pubs)

The magnet that pulls in the masses — especially in HG1–HG5.

Dining holds a special place in the hearts of HG residents.
This is a community known for its love of high-quality independent eateries in this picturesque, comfortably affluent corner of Yorkshire.

✔️ Indie Product Prize (your brand)

High value.
Low cost to honour.
Spread gently across 12 months.
Perfect for building loyalty and repeat orders.

Because of that, the dining prize acts as the perfect front-end attractor, pulling thousands of local Supporters into the campaign — all of whom will also discover your Indie Coffee brand inside the same viral system.

Restaurants pull in the crowds.
UpViral drives the sharing.
You capture the visibility.

The Multi-Merchant Boost:

Your Brand Rides a Rising Tide

🔥 Artisan Cheese Producers
🔥 Artisan Coffee Merchants
🔥 Artisan Pasta Makers
🔥 Craft Breweries / Indie Beer
🔥 Craft Honey & Jam Producers
🔥 Eco-Friendly Household Product Brands
🔥 Gourmet Condiments (chutney, relishes, ketchups)
🔥 Gourmet Snacks (popcorn, crisps, nuts)
🔥 Handmade Soap / Bath Bomb Merchants
🔥 Healthy Meal Prep / Protein Snack Brands
🔥 Hot Sauce & Seasoning Makers
🔥 Independent Sweets & Confectionery Brands
🔥 Independent Wine Merchants
🔥 Luxury Candle & Home Fragrance Brands
🔥 Pet Treat & Pet Food Makers
🔥 Premium Skincare & Natural Beauty Brands
🔥 Premium Tea Merchants
🔥 Small-Batch Bakeries (brownies, cakes, cookie boxes)
🔥 Small-Batch Coffee Syrup Makers
🔥 Specialty Chocolate Makers

🔥 HOT 20 Independent Merchant Niches

The 🔥HOT 20 were carefully chosen for universal consumer appeal and their proven ability to spark organic social sharing.

Creating the strongest possible lift for every IM’s monthly prize.

The magic is simple:

When a Chocolate Merchant promotes the campaign → their audience sees your Coffee brand.
When a Wine Merchant promotes it → their audience sees your Coffee brand.
When a Candle Merchant promotes it → their audience sees your Coffee brand.
When restaurants promote it → the entire HG postcode community sees your Coffee brand.

Everyone amplifies everyone.

And your exclusivity is never compromised, because there is only one Coffee Merchant (with UK-wide shipping) per IBSC Harrogate District Zone. Ever.

This creates a rising-tide effect impossible to achieve alone.
But effortless within the IBSC + UpViral structure.

In short:

You’re not joining “just another giveaway.”

You’re joining a precision-engineered viral engine powered by a trusted tech platform, a region with a passionate indie dining culture, and a curated lineup of non-competing Indie Merchants.

All pointing thousands of eyes toward your Coffee brand during the most exciting Indie business launch event of the year.

SECTION 7

WHAT YOU GET AS A FOUNDER MERCHANT – £497

As a Founder Independent Merchant for IBSC Harrogate District, you receive:

• Permanent niche exclusivity in IBSC Harrogate District for your UK-wide shipping product category

• Unboxing Buddy launch system – turn every parcel shipped out into a reviews and social content opportunity

• DBBC setup – your DoubleBooster Buddy Card page, capturing name + email before review, plus Social Buddy prompts

• Ethical email list growth from real customers leaving reviews

• Social buzz engine through incentivised unboxing shares

• Inclusion in “Win FREE Indie Products for a Year 2026!” - UK-wide

• Visibility in the Harrogate District Supporter campaigns

  Founding Merchant status – you’re the original brand for your niche in this Zone

  Founder’s Rate: £497

  Future Rate: £997+ once the system is fully proven or niches are filled.

As part of your UnboxingBuddy setup, we create a fully branded insert card for your parcels.

It includes:

• your logo

• your colours

• your Social Share reward message

• your DBBC QR code

• your thank-you message

We supply it to you as a print-ready PDF, so you can print it locally at low cost.

Just pop one into every parcel you ship — and the sharing, posting, reviews and repeat orders begin.

IS THIS RIGHT FOR YOU?

This is for you if:

• You are a genuinely independent merchant

• You ship UK-wide

• Your product is giftable, shareable, and looks great in an unboxing

• You want to turn customers into mini-influencers instead of paying big influencer fees

• You like the idea of being the only UK-wide merchant in your niche featured in the Harrogate District

• You want to be part of a movement, not just a one-off campaign

This is not for you if:

• You’re a large corporate or supermarket brand

• You don’t ship outside your local area

• You don’t care about reviews, social proof or Supporters

• You’re not interested in exclusivity

SECTION 7

SECTION 8 – WHY NOW?

Because January 2026 will be:

• full of buzz about indie products and indie dining

• driven by Harrogate District’s most popular restaurants and pubs

• amplified by locals entering, sharing, and tagging

• the moment IBSC steps into public view as a real movement

When the spotlight hits, your *product's exclusive niche (see below) needs to be already taken - by YOUR Indie business.

Entering later means:

• you lose first-mover advantage

• another merchant owns the niche

• your chance to be “the one” is gone

Right now, you have the chance to:

• lock in your product category

• join as a Founding Merchant

• ride the launch wave with exclusivity on your side

SECTION 8 – WHY NOW?

Because January 2026 will be:

• full of buzz about indie products and indie dining

• driven by Harrogate District’s most popular restaurants and pubs

• amplified by locals entering, sharing, and tagging

• the moment IBSC steps into public view as a real movement

When the spotlight hits, your *product's exclusive niche (see below) needs to be already taken - by YOUR Indie business.

Entering later means:

• you lose first-mover advantage

• another merchant owns the niche

• your chance to be “the one” is gone

Right now, you have the chance to:

• lock in your product category

• join as a Founding Merchant

• ride the launch wave with exclusivity on your side

🌟 48-Hour Founder Trial

A low-risk way to secure your niche before someone else does

For £97 today, we will:

✓ Create your custom DBBC connected to your real Review and Social Share pages
✓ Send the link directly to your phone so you can test it immediately
✓ Reserve your IBSC Harrogate District exclusive niche position for 48 hours
✓ Provide priority support and setup guidance
✓ Give you full visibility of how your business will be promoted in January

After 48 hours, you choose:

A) Proceed and pay the remaining £400 to Secure Your Exclusive Position permanently
B) Or request a full refund — no questions asked

Either way, you’ll understand the power of your own DBBC in real-world use before committing fully.

This is your chance to be the only UK-wide shipping merchant in your category
embedded into the IBSC Harrogate District launch…

…and once your niche is taken — it’s gone forever.

The 48-hour clock only starts when we activate your DBBC.

Secure Your 48-Hour Founder Trial (£97)

🔒 YOUR EXCLUSIVE NICHE PROTECTION ✨

*product's exclusive niche

Your exclusive niche position means no other Independent Merchant with UK-wide shipping capability will be included in the IBSC Harrogate District Zone.

Local independent retail-only shops (who do not offer delivery) may be listed to give them some well-deserved community visibility — but they are not your competitors.

In fact, they help increase the overall local buzz, driving more exposure and more new customers to you as the only IM delivering your product across the Harrogate District. ✔️

How will we get there?

We are fully transparent that we will use UpViral sharing software to grow the Supporter base exponentially across the Harrogate District.

Here is an example of what a marketing agent in Brazil did for a local restaurant.

Spending BIG on marketing isn't essential if you have a smart strategy, the right tools and the right offer.

You are welcome to go ahead and use UpViral on your restaurant on your own.

Here is the link to the Case Study

However, if you deploy the same tactic with IBSC, you stand to benefit from a collective of Indie businesses adding value and building a BIGGER audience of local Supporters FASTER.

Each campaign encourages residents to explore new venues, celebrate local flavours, and actively support the Indie dining scene — creating a thriving community that lifts every participating establishment.

By showcasing the most delicious dishes from Harrogate District’s independent restaurants, we’ll spark excitement, sharing, and word-of-mouth momentum.

100% of IBSC Harrogate District Supporters will be over 18 with an HG postcode.

The IBSC Harrogate Dining Passport unites independent restaurants, pubs & cafés across the district in a year-round celebration of local food and community.

Every month in 2026, we’ll support a different local cause — chosen and voted for by IBSC Supporters — while giving participating venues ongoing visibility and a steady stream of new diners.

We launch on 31 December 2025 - New Year’s Eve 🥂- with Harrogate District Foodbank as our opening cause!

We will announce the Win FREE Dining for a Year 2026! winners on 01 February 2026

❤️ IBSC is not just another campaign - it's positioning itself as a movement.

🍽️ IBSC Harrogate District Dining Passport 2026

💷 How it works

1️⃣ Each participating independent Member establishment donates a minimum £25 per month, paid directly to that month’s featured local charity (never to IBSC).

Creating a simple, transparent, feel-good cycle where businesses lift the community - and the community lifts them right back.

We are kicking off with a super worthy local cause:

Harrogate District Foodbank

2️⃣ IBSC Harrogate District promotes your establishment all year long — with regular social media features, dedicated email highlights to our growing Supporter base, and continuous visibility through your own full-page listing on the IBSC Harrogate District Directory.

This ensures your venue stays front-of-mind with local diners, builds long-term awareness, and attracts new customers month after month.

Most people genuinely want to support independent businesses, but they’re not always sure which venues are truly Indie.

The IBSC Harrogate District Directory removes all doubt by giving residents a clear, trusted list of authentic independent establishments they can confidently support.

3️⃣ The Dining Passport winner(s) can redeem up to 12 meals through 2026 at any participating venues 🍽️- limited to one redemption per month.

This gives winners a full year of discovering new favourites, exploring the best of Harrogate District dining, and experiencing the variety our indie restaurants proudly offer.

4️⃣ Most winners will not dine alone; instead, bringing 1–3 paying guests each time - more than covering the cost of the free meal.

Plus introducing new customers to your venue and menu.

5️⃣ Members provide 4 x £25 Gift Vouchers per month to be given away randomly to HG postal district residents.

This will keep the audience engaged, establishments spotlighted and bringing more new customers + guests through their doors.

💡 What you get for your £25 per month

⭐12 Months

Example line-up (Supporters will nominate local causes)

Jan 2026 Harrogate District Foodbank - Launch campaign

Feb 2026 St Michael’s Hospice Care & Compassion

Mar 2026 Wellspring Therapy Mental Health

Apr 2026 Harrogate Homeless Project Shelter & Dignity

May 2026 Henshaws Vision & Independence

Jun 2026 The Dog’s Trust Yorkshire Animal Welfare

Jul 2026 Ripon Community Link Learning Disabilities

Aug 2026 Harrogate Theatre Trust Arts & Youth Creativity

Sep 2026 Yorkshire Aid Community Outreach

Oct 2026 Rotary Youth Fund Youth Opportunity

Nov 2026 Community Kitchen Feeding Neighbours

Dec 2026 Harrogate District Foodbank 🎁 Holiday Finale

Jan 2027 Supporter Vote Open Community Choice

✅ Guaranteed monthly visibility (across social & web)
✅ Feature in the Dining Passport printed + digital editions
✅ Regular social spotlights + press mentions
✅ Steady new diners and paying guests through the Passport winner
✅ Community PR as a “Harrogate Community Champion” business

(All donations go directly to each month’s charity — 100% community impact, zero admin fees.)

💷 Transparent donations

🎟️ Simple redemption

• Winner to provide a unique code provided by IBSC for one-time meal redemption.

• Optional: Submit a quick form online (1 minute) to register the redemption and help IBSC feature your venue online.

🌍 What’s next for our IBSC Harrogate District community?

The Dining Passport is just the beginning.

As 2026 unfolds, participating restaurants will see new opportunities for:
✨ More visibility
✨ More customers
✨ More good done for local causes

Every independent venue that grows through IBSC helps amplify the movement — creating an even bigger impact for the Harrogate District. 💕

Each featured cause will have its own GoFundMe or JustGiving page.
Restaurants donate directly to the charity - simple, transparent, and visible to the public. 🙌
IBSC only coordinates the promotion - never the money. 💛

Of course, Volunteers and Supporters of each local non-profit organization will share the IBSC free Draws and Community support will be exponential.

⭐ 12 Causes

⭐One Community

Powered by:

IBSC – Independent Business Supporters Club · Harrogate District
Community-first marketing for independents. 💛

Disclaimer

This campaign is created and operated by IBSC Harrogate District and is proudly endorsed by Harrogate District Foodbank. The Foodbank does not manage entries, draws, prize fulfilment, or donation processing. All campaign logistics are handled solely by IBSC.

Independent establishments will donate directly to each month’s cause and retain their own receipts.

Terms may be updated; blackout dates at venue's discretion.

Please complete the form below to register your intent to participate as a Founding Member.

Foodbank donation is not required until 15 December 2025, giving you plenty of time to review IBSC in full with no pressure or obligation at this introductory stage.

Thank you for taking this first step to promote Indie business and local community projects - we really appreciate our Founders! ❤️

⭐ Join the IBSC movement today!